Bridging the gap between financial institutions and young adults.
Rational product satisfaction is not enough. Customers need to be emotionally attached, which includes satisfaction, but adds elements of confidence, integrity, pride, and passion.
80% of adults admit they could benefit from additional professional financial service and advice. Almost half of adults grade themselves as a C, D, or F on their financial literacy.
Existing online banking experiences are unappealing and disengaging. Young adults are twice as likely to participate in social gaming than online banking activities.
We use simple gamification mechanics like points, levels, and badges to incentivize customers to spend more time on FI mobile applications.
Our system utilizes APIs, demographics, and transactional info to generate personalized financial advice and deals that users actually want to redeem.
Our educational content is constantly updated & adjusted to a user's behavior, providing a perfect place for cross-selling targeted financial products.
Our carefully curated content maximizes visuals, understandability, and relevance. We also offer options for users to continue the conversations offline with the FI's employees.
The integration of social media into our software allows users to share and discuss content, compete against and view each other's badges, and see who has viewed specific articles.
Our software is continually undergoing user-testing to provide you with the most intuitive and easy to navigate UI to increase the overall happiness associated with FIs.
a native Android mobile banking application OR no Android mobile banking application.
a strong interest in attracting young adult customers.
the ability to consistently communicate with the Sisasa team.
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